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San Francisco Business Directory and Mercantile Guide, 1864-65 [163205]

Currency:USD Category:Books / Antiquarian & Collectible Start Price:300.00 USD Estimated At:600.00 - 2,000.00 USD
San Francisco Business Directory and Mercantile Guide, 1864-65 [163205]
SOLD
750.00USDto E********s+ buyer's premium (187.50)
This item SOLD at 2023 Mar 30 @ 10:33UTC-7 : PDT/MST
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SAN FRANCISCO BUSINESS DIRECTORY AND MERCANTILE GUIDE, FOR 1864-65: A GENERAL BUSINESS DIRECTORY FOR ALL PERSONS THROUGHOUT THIS STATE; ALSO, OREGON, NEVADA TERRITORY AND MEXICO. B.F. Stilwell & Co., publisher. San Francisco: Agnew & Deffenbach, 1864. xvi, 384pp., including advertisements, plus folding map. Original blue ribbed cloth, elaborately stamped in gilt. Boards a bit stained, spine rubbed. Old damp stain in upper portion of a few rear leaves. Pp.101-102 torn in lower margin, but with no loss. Map slightly wrinkled and stained. Overall, still in very good original condition. A great, rare, and interesting San Francisco directory, filled with a huge amount of useful business information on the City and beyond. It is especially valuable for the history it gives of scores of San Francisco businesses. "This highly unusual business directory was published by B.F. Stilwell, a San Francisco advertising agent, who also produced the first general directory of Oakland, issued for 1869. It is really a specialized history of leading San Francisco business houses, with very interesting advertisements of firms in the city and elsewhere" - Quebedeaux. The directory features a great number of advertisements, more than 350, for all sorts of businesses (booksellers, boot makers, billiard table and piano dealers, carriage makers, watchmakers, insurance agents), printed in a variety of interesting typefaces. A wonderful advertisement for "Squarza's Punch" has to be one of the earliest mentioning "California wines." There are two-page advertisements for the Kellogg, Hewston & Co. Assay Office and another two pages for Gideon E. Moore Assay Office. Many advertisements are two pages with much detail on goods and services. There are several advertisements for San Francisco booksellers, and also a short disquisition on incidences of insanity in California, a state which "presents more cases of insanity than any other country." Howell notes, "An extra-illustrated copy. Besides the tipped-in views, there are a one-page broadside with the text of 'An Act to Provide Internal Revenue. Passed June 28, 1864' and a steel engraving of Montgomery Street". Alphabetical index of advertisements on pp. 380-384. The rare and important map, lithographed by Britton & Co., is Gensoul's "Railroad Map of the City of San Francisco, California." It is one of the first published railroad maps of the city and is also found as a separate publication (see the Norris and Streeter catalogues, as well as Peters). Horse-car railways emerged in San Francisco for the first time in 1860, followed by steam-powered lines. The map shows a large section of San Francisco, giving block and ward numbers, and showing distances in concentric circles emanating from City Hall, then located at the corner of Kearney and Washington streets. Several railroad lines are shown on the map, including the Market Street Railroad, Central Railroad, North Beach and Mission Railroad, and Omnibus Railroad. A very informative, rare, and desirable western directory. QUEBEDEAUX 86. NORRIS CATALOGUE 3431 (directory), 2330 (map). ROCQ 7990. COWAN, p.173. PLATH SALE 962. HOWELL 50:427. STREETER SALE 3918 (map). PETERS, CALIFORNIA ON STONE, p.88 (map). WR catal. 256 10-31-07 . very difficult to find in this condition.

Date: 1864-65
Country (if not USA):
State: California
City: San Francisco
Provenance: